TACTICAL, PRACTICAL

STRATEGIC DIGITAL MARKETING

Smart companies use Digital Strategy to Generate Leads, Capture New Markets and Win New Customers.

Do you want more sales?

Capture your most valuable prospects and win them for a lifetime

Rather than throwing darts at sales goals why not consider aiming your marketing laser at the customers with the highest Lifetime Value to your firm? Start with a Robust Data Analytics Framework (CDAF) that allows you to make decisions with purpose and reason. Learn more >>

Marketing Automation and Programmatic Ad Ops

There are countless software platforms and technologies designed for marketing teams to more effectively achieve ROI on multiple channels and automate repetitive tasks. How will you begin to evaluate the perfect MarTech stack for your mission? Call me: 484-525-0023

Learn more >>

Smart Digital Marketing turns content into business value

Digital marketing hasn't been around long. We have come a long way very quickly: from Static pages to Augmented Reality. These technologies will be replaced with new ones as we continue to accelerate into digital. I will help to help you navigate modern AdOps, and translate complex new technology into revenue

Arrange a meeting with Ryan >>

What does your brand stand for?

The world is filled with more noise and uncertainty then ever before. Predictive Analytics offer clarity where it matters so you’re ready & able to best position your brand and so that you are impossible to ignore for your best customer segments

80% of Customers believe Customer Experience is as important as product (salesforce 2018 report)

Attract the best customers

by mapping buyer decision making process with assigned probabilities (known as, propensity modeling), perform RFM/Customer Lifetime Value calculus, run a regression model and employ Pareto Analysis methods! >>

My Keynote Talks

Digital Strategy 2020 - Practical Methods & Trends - Ryan Seitz October 2019 >>
Marketing with Predictive Analytics - Ryan Seitz Jan 2019 >>
Teaching your salesforce how to compete - Ryan Seitz Aug 2019 >>
How Ogilvy would write a Social Media advertising >>
Programing your Marketing Machine with customer DataYouTube Video >>

What is your Digital Strategy Exactly? | I already have a roadmap penciled for 2020

Want to see whats working for those above the status quo?
The C-suite recognizes the threat from digital and the potential opportunity. However, many lack a common language or a compelling framework to assess the digital business landscape.

Background

Ryan has spent just over a decade driving revenue growth for industry leading organizations such as Lamar Advertising Corp., NAI Global and Butler Manufacturing/ BlueScope Steel. His marketing, advertising & sales experience spans across the Commercial Real Estate, Industrial Plastics, Manufacturing, Construction, Outdoor Advertising, Digital Marketing and Management Consulting segments.

In 2018 he completed a Business Analytics program at the Wharton Business School in Philadelphia focused on collecting descriptive and predictive data and turning it into actionable insights using world class best practices. The Wharton program immediately provided Ryan with the tools to develop a predictive model used by management to calculate revenue targets during annual strategic planning. He has a marketing portfolio available upon request. As a salesman he has an 8 figure track record, also available upon request. In 2017-19, Ryan closed over 47% of the opportunities he qualified; The average close ratio across all industries is 19% (source: https://www.hubspot.com/sales-close-rate).

You should hire Ryan if your 2019 objectives include:

Growing your class "A" customer base by focusing on strategic partners.
Building an analytical model for predicting outcomes and planning resources.
Using data collection and user analysis to gain strategic insight, building on the world class methodology of Wharton Business School.
Engineering coordinated (integrated) sales, marketing and advertising action plans targeting key buyers.
Buyer "cohort" group segmentation with Customer Lifetime Value (CLV) and Pareto Analysis.
Crafting seamless messaging, across departments, to procure your highest value buyers.
Feasibility of new & disruptive technology; including CRM and SaaS.
Digital transformation planning & implementation.
Revenue growth in an uncertain economy

Inquiries: rs @ ryan-seitz . com

Work & Continuing Edu.

Current

ryanseitz.agency
 Freelance Consulting on Digital Strategy.. Available for hire!
Columbia Business School
Digital Marketing Strategy Certificate Program: Customer engagement, Social Media, Planning & Analytics
Google Analytics Academy
 Graduates gain fluency in Google's measurement tools so that you can grow your business through intelligent data collection and analysis

Previous 2003 -to- 2019

Remcon Plastics Inc
Wharton Business School Certificate
 
Mitchell Jones Consulting
 
Butler Manufacturing

Lamar Advertising Corp.
NAI Keystone Commercial Real Estate
University of Costa Rica
Clarion University of Pennsylvania

Expertise

Strategic MarketingPlanning, Execution, Optimization & Management
Understanding what matters most to your best buyers, effectively optimizing the marketing mix and attracting high value customers to your business.
Data Analytics InitiativesDescriptive, Predictive & Prescriptive Analytics
Collecting data using industry best practices, Predicting future outcomes using appropriate analytical models, Formulating data-driven recommendations to make strategic business decisions.
Digital & Social MarketingFrom Paid to Organic; Google to Facebook &
Digital marketing industry is predicted to grow 40% YOY compared to 5-6% growth in other industries (YourStory & Kstart).
Customer AcquisitionsHigh Value Prospects & Projects
Ryan has been responsible for identifying and producing new customers with high Customer Lifetime Value (CLV) for most of his career. What is CLV you ask? Schedule a free meeting to find out more
Prospecting & Lead GenerationOpportunity & Lead Generation, Pipeline Growth
Ryan & his affiliates subscribe to the philosophies of Salesforce Sr. Director of Corporate Sales Aaron Ross , Hubspot Chief Revenue Officer Mark Roberge and world renowned Sales Evangelists Jeff Gitomer and Jeb Blount
CRM Software ExpertiseSage, ACT!, Salesforce, Adobe apps, SaaS & more
As of January 2019 Ryan has been a part of 4 major CRM software implementations including evaluation, deployment and development.
Business DevelopmentUncovering where you want to be & how to get there
Bringing unqiue experience of over 220 projects. Challenging the sales and marketing teams to work together to capture new markets, rethink service offerings and reposition a brand, focused on customers with the most value to the firm.
Project ManagementDefining targets, timelines, milestones and accountability
Organizating project components, planning and managing resources. Assessing and mitigating project risk. Using earned value management with a hint of Agile Project Management.